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Paradoxes of city branding and societal changes
© Keith Dinnie 2011. All rights reserved. The practice of city branding is being adopted by increasing numbers of city authorities around the world and it is having a direct impact on public and private sector practice. The author captures this emerging phenomenon in a way that blends a solid theoretical and conceptual underpinning together with relevant real life cases.
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Publication title
City Branding: Theory and CasesEditors
K DinniePagination
54-61ISBN
978-0-230-29479-0Department/School
School of Social SciencesPublisher
Palgrave MacmillianPlace of publication
United KingdomExtent
28Rights statement
Copyright 2011 Selection and editorial matter, Keith Dinnie; individual chapters, individual authors; foreword, Bill BakerRepository Status
- Restricted
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