Murphy and Maguire - Applying mixed methods research to a cost-benefit analysis.pdf (531.6 kB)
Applying mixed methods research to a cost-benefit analysis
conference contribution
posted on 2023-05-23, 04:46 authored by Murphy, L, William MaguirePurpose: This paper applies mixed methods research to analyse the costs and benefits of conducting sponsored clinical drug trials in a publicly funded New Zealand hospital. Design: The research design incorporates mixed methodology and mixed methods. The costs and benefits of clinical drug trials are quantified using data from a retrospective case-control study. Qualitative focus groups, interviews and semi-structured surveys are used to explore the costs and benefits as perceived by stakeholders. Findings: Our mixed methods research design enables the analysis of three layers; societal, organisational and personal. Each of these layers reveals different perspectives on sponsored clinical drug trials and the related costs and benefits within a New Zealand public hospital. Value: This paper provides guidance for investigators seeking ways to use both quantitative and qualitative methods to enhance their understanding of research problems.
History
Publication title
Proceedings of the 23rd Australia and New Zealand Academy of Management (ANZAM) Conference 2009Editors
N BeaumontPagination
1-47ISBN
1-86308-157-7Department/School
TSBEPublisher
Promaco Conventions PT LtdPlace of publication
Melbourne, AustraliaEvent title
ANZAMEvent Venue
Melbourne, AustraliaDate of Event (Start Date)
2009-12-02Date of Event (End Date)
2009-12-04Rights statement
Copyright © 2009 ANZMA-Australian & New Zealand Marketing AcademyRepository Status
- Open