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Are grateful customers more loyal to their benefactor firms?
conference contribution
posted on 2023-05-24, 14:52 authored by Fazal-E-Hansan, SNo description available
History
Publication title
Australian and New Zealand Marketing Academy Research ColloquiumDepartment/School
TSBEPublisher
The School of Marketing at UNSWPlace of publication
AustraliaEvent title
Australian and New Zealand Marketing Academy Research ColloquiumEvent Venue
PerthDate of Event (Start Date)
2011-01-01Date of Event (End Date)
2011-01-01Repository Status
- Restricted
Socio-economic Objectives
MarketingUsage metrics
Keywords
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Exports
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