Existing energy conservation interventions provide feedback in the form of graphs and numbers. There is a need for more persuasive and theoretically informed interventions in order to bring about a greater conservation effect. Using the Behaviour Change Wheel (BCW) systematic method of intervention design, we designed a mobile phone game which uses normative feedback as a behaviour change technique to promote energy conservation. This paper describes an application of the BCW method to the energy domain and presents the design of Energy Explorer - a serious game with the purpose of promoting positive energy conservation behaviours in the home - that incorporates meaningful reference groups, average player community score, and normative leaderboards.
History
Publication title
Proceedings of the 1st International Joint Conference of DiGRA and FDG (DiGRA/FDG '16)
Editors
W Huber
Pagination
1-16
ISSN
2342-9666
Department/School
School of Psychological Sciences
Publisher
DiGRA
Place of publication
Dundee, Scotland
Event title
1st International Joint Conference of DiGRA and FDG (DiGRA/FDG '16)
Event Venue
Dundee, Scotland
Date of Event (Start Date)
2016-08-01
Date of Event (End Date)
2016-08-06
Rights statement
Copyright 2016 The Authors
Repository Status
Open
Socio-economic Objectives
Other information and communication services not elsewhere classified