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Chinese Consumers’ online word-of-mouth communication – an in-depth interview
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History
Publication title
MAG Scholar Conference 2011: ProgrammePagination
6Department/School
TSBEPublisher
MAG Scholar Marketing in Asia GroupPlace of publication
New ZealandEvent title
MAG Scholar Conference 2011Event Venue
Wellington, NZDate of Event (Start Date)
2011-05-29Date of Event (End Date)
2011-06-01Repository Status
- Restricted
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