Does size matter? Exploring experiences of large recreational vehicle users

Recreational Vehicles (RVs) are a rapidly emerging market within tourism. Despite their growth, little research has been conducted into RVers' motivations, experiences and the diversification of the RV market. Using qualitative research methods, this study explored these issues. The research revealed motivations which included a desire for freedom from standard care and work and home life. It also found that RVing creates its own complexities such as the status afforded by ownership of big rigs, and issues related to rig size.