Exploring Challenges of New ICTs Adoption among Manufacturers
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conference contribution
posted on 2024-10-28, 04:14authored byLin YangLin Yang, B Low, CK Lee, CL Tan
In order to compete in markets or enhance internal and external capabilities, manufacturers nowadays inevitably started to explore the adoption of new forms of information and communication technologies (ICTs), including Internet of things (IoT), Cloud, Big Data, E-commerce and Information Security. The purpose of this study is to explore the key challenges of new ICTs adoption by manufacturers in Malaysia. Extant studies largely investigate the adoption of traditional or low Internet reliant ICTs, and in more developed countries. This study used focus groups and survey methods to provide further insights into the challenges manufacturers face in adopting new ICTs in their business process and practices.
History
Publication title
Marketing in a Post-Disciplinary Era ANZMAC 2016
Pagination
456
ISBN
978-0-473-37660-4
Department/School
TSBE
Publisher
ANZMAC
Place of publication
New Zealand
Event title
Marketing in a Post-Disciplinary Era ANZMAC 2016
Event Venue
Christchurch, NZ
Date of Event (Start Date)
2016-12-05
Date of Event (End Date)
2016-12-07
Socio-economic Objectives
150303 Marketing, 280106 Expanding knowledge in commerce, management, tourism and services