Is Qualitative Research Going Ahead? Content Analysis of Three Leading Academic Marketing Journals, 1993-2002
conference contribution
posted on 2023-05-23, 03:10 authored by Martin GrimmerMartin Grimmer, Hanson, DJNo description available
History
Publication title
Conference Proceedings ANZMAC - The Australian and New Zealand Marketing Academy 2004 Marketing Accountabilities and ResponsibilitiesEditors
Professor Peter ThirkellPagination
1-7ISBN
0475122143Department/School
TSBEPublisher
Victoria University of WellingtonPlace of publication
New ZealandEvent title
ANZMAC - The Australian and New Zealand Marketing Academy 2004Event Venue
Wellington, New ZealandDate of Event (Start Date)
2004-11-29Date of Event (End Date)
2004-12-01Socio-economic Objectives
MarketingRepository Status
- Restricted
