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The role of customer gratitude in making relationship marketing Investments a success
conference contribution
posted on 2023-05-24, 14:52 authored by Fazal-E-Hansan, S, Lings, I, Neale, LNo description available
History
Publication title
Australian and New Zealand Marketing Academy Research ColloquiumDepartment/School
TSBEPublisher
The School of Marketing at UNSWPlace of publication
AustraliaEvent title
Australian and New Zealand Marketing Academy Research ColloquiumEvent Venue
PerthDate of Event (Start Date)
2011-01-01Date of Event (End Date)
2011-01-01Repository Status
- Restricted
Socio-economic Objectives
MarketingUsage metrics
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