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Understanding Information Seeking behaviour in Financial Advisory

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conference contribution
posted on 2023-05-23, 04:51 authored by Nussbaumer, PS, Slembek, I, Lueg, C, Mogicato, R, Schwabe, G
In light of the financial crisis, it has become even more critical for financial service providers to remain competitive. This paper discusses new perspec- tives on the problems of today’s advisory services, including the customer's dissatisfaction with personalization and individualization. Thereby we draw on research in human information behavior, particularly Wilson's model, which provides a promising framework to better understand the information behavior of clients and in turn helps us understand some of the IT-enablers of individualized financial services. Our findings are supported by data col- lected from mystery shopping episodes and focus group discussions.

History

Publication title

Proceedings ISI 2009

Editors

Kuhlen, R

Pagination

ej

Department/School

School of Information and Communication Technology

Publisher

University of Konstanz

Place of publication

Germany

Event title

ISI: Internationales Symposium for Informationswissenschaft

Event Venue

Konstanz

Date of Event (Start Date)

2009-04-01

Date of Event (End Date)

2009-04-03

Rights statement

Copyright The Author

Repository Status

  • Open

Socio-economic Objectives

Tourism services not elsewhere classified

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