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Corporate culture, strategic orientation, and business performance: New approaches to modeling complex relationships
journal contributionposted on 2023-05-19, 15:44 authored by Hynes, N
This paper introduces the idea of using a complex biochemical model as an alternative method for modeling managerial constructs in order to incorporate change within organizations. To illustrate the potential of using this type of modelling, two well established managerial concepts (strategic orientation and corporate culture) are reviewed and the differences and similarities between the constructs discussed. Traditional simplistic models are presented and the limitations of these for dealing with change within and between organizations are discussed. A more complex model based on enzyme action is presented, and integrated with case study material which allows rich, complex and dynamic modeling including the incorporation of evolutionary and co-evolutionary change within organizations.
Publication titleTechnological Forecasting and Social Change
PublisherElsevier Science Inc
Place of publication360 Park Ave South, New York, USA, Ny, 10010-1710
Rights statement© 2008 Elsevier Inc. All rights reserved.