Fame, What’s your name? quasi and statistical gender discrimination in an art valuation experiment
journal contributionposted on 2023-05-21, 15:34 authored by Jean Robert HoffmannJean Robert Hoffmann, Coate, B
We conduct five experimental studies to examine whether and what kind of gender discrimination explains deep and persistent gender gaps in the art market. 1112 participants chose between male and female-originated artworks with and without artist information. Gender-specific artist names did not affect personal preferences or preference norms. They did however cause significant swings towards male artworks when participants were incentivised to guess the more pedigreed or more expensive artwork. When artist name information was controlled, manipulating artist fame information shifted preference norms towards artworks of males, who are more famous on average. Overall we find no taste-based but significant statistical gender discrimination. We also find quasi gender discrimination, in which discrimination based on a particular characteristic (fame) may be falsely attributed to a highly-correlated one (gender).
Publication titleJournal of Economic Behavior & Organization
Place of publicationNetherlands
Rights statementCopyright (2022). Published by Elsevier B.V. This is an open access article under the terms of the Creative Commons Attribution License (https://creativecommons.org/licenses/by/4.0/), which permits use, distribution and reproduction in any medium, provided the original work is properly cited.