This report identified the key target markets most likely to be attracted to the Nut State Reserve experience. These were the life long learner, nature enthusiast, nature-based tourist and Chinese visitor who commonly seek high quality worldclass natural attractions with scenic attributes and opportunities for educational experiences. There was consistency between the aspirations of the key target markets and were therefore considered complimentary potential visitor markets for the Nut State Reserve experience, with nature and wildlife being the most commonly desired.
History
Commissioning body
Tasmanian Department of Primary Industries, Parks, Water and Environment
Pagination
133
Department/School
School of Geography, Planning and Spatial Sciences
Publisher
Tasmanian Department of Primary Industries, Parks, Water and Environment