Marketing

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FILES UNDER EMBARGO

An e-retailing assessment of perceived website-service innovativeness: Implications for website quality evaluations, trust, loyalty and word of mouth

journal contribution posted on 2025-01-15

FILES UNDER EMBARGO

Examining market entry mode strategies via resource-based and institutional influences: Empirical evidence from a region-within-country economy context

journal contribution posted on 2025-01-15

FILES UNDER EMBARGO

Achieving superior SME performance: Overarching role of marketing, innovation, and learning capabilities

journal contribution posted on 2025-01-15

FILES UNDER EMBARGO

Tourism Sustainability in Indonesia: Reflection and Reformulation

chapter posted on 2024-10-28

FILES UNDER EMBARGO

The Adoption of Information and Communications Technology (ICT) among FMM Members

report posted on 2024-10-28

FILES UNDER EMBARGO

Zero-waste management resources and capabilities of small hospitality firms

conference contribution posted on 2024-10-28

FILES UNDER EMBARGO

Exploring Challenges of New ICTs Adoption among Manufacturers

conference contribution posted on 2024-10-28

Retail matters: examining the relationship between resources and performance in small retail firms

thesis posted on 2023-05-26

Eleanor Grimmer

FILES UNDER EMBARGO

Museums and marketing in an electronic age

thesis posted on 2023-05-26

Why should firms survive after Global Financial Crisis? A case study on Hewlett-Packards

report posted on 2023-05-25

Fazal-E-Hasan, S

Connecting creativity with place and economic development: Tasmania and the Museum of Old and New Art

report posted on 2023-05-25

Marketing and you: Strategies for the visual artist

report posted on 2023-05-25

Art and culture as hedonism: Marketing the MONA experience

report posted on 2023-05-25

A marketing approach to regional development: Using the creative industries as a branding tool

report posted on 2023-05-25

Self-marketing et marketing-mix

report posted on 2023-05-25

ArtsFORUM Address

report posted on 2023-05-25

FILES UNDER EMBARGO

Thana-Marketing Mix

chapter posted on 2023-05-25

FILES UNDER EMBARGO

Shopology the retail show, Episode 3 hosted by Louise Grimmer

media posted on 2023-05-25

Eleanor Grimmer

FILES UNDER EMBARGO

Shopology the retail show, Episode 2 hosted by Louise Grimmer

media posted on 2023-05-25

Eleanor Grimmer

Shopology the retail show, Episode 1 hosted by Louise Grimmer

media posted on 2023-05-25

Eleanor Grimmer

FILES UNDER EMBARGO

Online Marketing Research Paper

report posted on 2023-05-25

FILES UNDER EMBARGO

Breakthrough market-driving innovation: revolutionising emerging markets in the 4.0 era

conference contribution posted on 2023-05-25

Thongpravati, O

FILES UNDER EMBARGO

Rise and fall: a brief history of the department store

conference contribution posted on 2023-05-24

Eleanor Grimmer

CONFERENCE CONTRIBUTION

Market-driving innovation: development of 'breakthroughs' without direct customer input

conference contribution posted on 2023-05-24

FILES UNDER EMBARGO

Market-driving innovation: Exploiting absorptive capacity, market visioning and NPD process

conference contribution posted on 2023-05-24

FILES UNDER EMBARGO

Relationship marketing: cocreation of value in complex customer relationships

conference contribution posted on 2023-05-24

FILES UNDER EMBARGO

Effect of hedonic and utilitarian motivation on customer satisfaction: moderating role of time pressure

conference contribution posted on 2023-05-24

FILES UNDER EMBARGO

The Process of Legitimacy Acquisition in Social Enterprises

conference contribution posted on 2023-05-24

FILES UNDER EMBARGO

Effects of Functional Illiteracy associated Psychological Reflection and Disconfirmation on Post-Purchase Behavior

conference contribution posted on 2023-05-24

Rajesh Rajaguru

FILES UNDER EMBARGO

Exploring the antecedents of inter-organisational information systems (IOIS) integration and its effect on supply chain: A resource based view

conference contribution posted on 2023-05-24

FILES UNDER EMBARGO

Low cost not enough anymore: A sourcing paradox

conference contribution posted on 2023-05-24

FILES UNDER EMBARGO

Analyising service quality gap in in Indian management education using INSTAQUAL: A study of state university affiliated Colleges

conference contribution posted on 2023-05-24

FILES UNDER EMBARGO

Socio-Technical congruence and information systems integration

conference contribution posted on 2023-05-24

Rajesh Rajaguru

CONFERENCE CONTRIBUTION

Cross-cultural data collection from field-settings- hazards and precautions

conference contribution posted on 2023-05-24

Fazal-E-Hansan, S

CONFERENCE CONTRIBUTION

Business as usual? A longitudinal study of the relationship between resources and performance in small retail firms

conference contribution posted on 2023-05-24

CONFERENCE CONTRIBUTION

The effect of positive employee deviance behavioural intentions on personal and organisational attainment. The mediating role of employee hope

conference contribution posted on 2023-05-24

CONFERENCE CONTRIBUTION

The consequences and antecedents of customer gratitude

conference contribution posted on 2023-05-24

Fazal-E-Hansan, S

CONFERENCE CONTRIBUTION

Is customer loyalty enough for the sellers?

conference contribution posted on 2023-05-24

Fazal-E-Hansan, S

CONFERENCE CONTRIBUTION

Investigating the impact of learning styles on student behaviours towards creating reflective videos: An analysis of QUTOPIA TV

conference contribution posted on 2023-05-24

CONFERENCE CONTRIBUTION

The effect of relationship marketing investments on relationship quality, the mediating role of customer gratitude

conference contribution posted on 2023-05-24